APositive is excited to announce a new partnership with SourceFlow, bringing together two specialist providers committed to helping recruitment agencies build stronger, more scalable businesses.
The partnership combines SourceFlow’s recruitment website design and AI marketing tools with APositive’s funding, payroll and payment solutions. Together, SourceFlow and APositive will help recruitment agencies strengthen their digital and financial foundations to support sustainable growth.
Supporting Recruitment Agency Growth
Growing a recruitment agency requires the digital tools to attract candidates and clients, alongside the financial and operational support to turn those opportunities into growth.
Together, SourceFlow and APositive will help agencies:
- Strengthen their digital presence with high-performing recruitment websites
- Attract and convert more candidates and clients
- Improve lead generation through marketing automation and analytics
- Access flexible funding to grow their temporary and contract books
- Reduce administration through managed payroll and back-office support
- Offer clients greater payment flexibility through APay
By combining specialist digital, financial and operational support, the partnership will help recruitment agencies operate efficiently and scale with confidence.
Building Stronger Recruitment Businesses
The partnership reflects APositive’s commitment to working with trusted recruitment technology and service providers that deliver meaningful value to agencies.
Darren Cottrell, Chief Revenue Officer at APositive, shared: “We’re incredibly excited to partner with SourceFlow, a business that shares our commitment to helping UK recruitment agencies grow. This partnership gives agencies access to specialist support throughout their growth journey, from high-performing websites and AI-powered marketing to funding placements, managing payroll and paying contractors. Together, APositive and SourceFlow will help agencies create more opportunities, turn them into revenue and scale with confidence.”
Will Astbury, Global VP of Growth at SourceFlow, said: “At SourceFlow, our goal is to drive tangible growth for recruitment agencies through high-performing websites and AI-driven marketing. But generating those opportunities is only half the battle. By partnering with APositive, we're ensuring our clients don't just have the digital firepower to win new business, but also the financial and back-office infrastructure to actually deliver on it. Together, we're providing agencies with a true end-to-end growth engine.”
Helping Recruitment Agencies Scale with Confidence
Through this partnership, APositive and SourceFlow will support recruitment agencies as they strengthen their brands, generate new opportunities and build the operational foundations required for long-term growth.
Sustainable recruitment growth is not driven by one solution alone. It is built on the right technology, strong financial foundations and trusted partners.
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